• Event
  • 07/01/2015

Technology at the Service of Tourism for All

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Madrid, FITUR, 29 January 2015. A session on new technologies and Accessible Tourism development, including speakers from UNWTO, Fundación ONCE, PREDIF and ENAT.

Photo of wheelchair user with PREDIF's app. Wheelchair user with Tur4All accessibility app. Photo, PREDIF.

A session on new technologies and Accessible Tourism development, Madrid, FITUR Tourism Fair, 29 January 2015.

Venue: FITUR, IFEMA, Room N 115/116, Madrid.
Access: METRO Station CAMPO DE LAS NACIONES, Line 8.
Time: 12:00 to 14:00
Languages/interpretation: Spanish and English

Update 21 January. Programme now attached in right-hand panel, in PDF format.

This panel will highlight some examples of good practices regarding the development and use of new technologies in the fields of travel, tourism and leisure. It will also address the major challenges for generalizing the use of these technologies in the various links of the accessibility chain in tourism.

Over the past decade, technology has been significantly changing the way we travel through a wide array of websites or mobile applications that are used for making travel arrangements, purchasing transport tickets, accommodation booking systems, searching for information on leisure and culture in the desired tourism destination, as well as for obtaining guidance at the destination itself.

New technologies can contribute to making the tourism experience more accessible and rewarding for everyone; their development entails knowledge of the needs of all potential users, including seniors, persons with disabilities and others with reduced mobility.

The use of these technologies at destinations is related to the concept of “smart tourist destinations”. Such destinations are innovative in terms of the products and services they offer and are responsible with regard to people and the environment, while incorporating technology and universal accessibility throughout the value chain of the tourism experience in order to be more sustainable and competitive.

Provisional Programme (in Spanish)

Maestro de ceremonia: D. Antonio Ledesma, Periodista.
12:00-12:30 Apertura:

  • Sra. Ana Larrañaga, Directora de FITUR.
  • Sr. Santiago Moreno, Director de Fundación Vodafone España.
  • Sr. Francisco José Sardón, Presidente de Predif.
  • Sr. Alberto Durán, Vicepresidente 1o Ejecutivo de Fundación ONCE. Sr. José Manuel Soria, Ministro de Industria, Energía y Turismo.
  • Sr. Taleb Rifai, Secretario General de la OMT.

Video proyección a cargo de PREDIF: “Sensibilización general sobre el Turismo Accesible”

12:30-12:40 Manual de la OMT/F.ONCE & ENAT sobre el Turismo Accesible para Todos.

12:40-13:10 Buenas prácticas internacionales.
En colaboración con:

  • Sr. Ivor Ambrose, Director General y Cofundador, Red Europea para el Turismo Accesible (ENAT): Pantou - The European Accessible Tourism Directory
  • Sr. Viktor Paggio, de Konto Bariéry, República Checa

13:10-14:00 Panel técnico: Cadena de accesibilidad en el sector de
turismo & viajes en España.
Moderador: Sr. Jesús Hernández Galán, Director de Accesibilidad Universal de Fundación ONCE.
Panelistas:

  • Sr. Jon Cortina, Consejero Delegado de Ilunion Viajes: “Motores de búsqueda/reserva accesible”
  • Sr. Emilio García, Director de I+D+i de Patentes Talgo: “El tren en tu móvil”.
  • Sra. Mari Satur Torre, Directora de Innovación, Fundación Vodafone España: “Tur4all y su aplicación en el caso de la ciudad de Sevilla” .

Video proyección: “Audesc mobile” Debate

14:00 Conclusiones y cierre del evento.

To register, please visit the UNWTO website and complete and send the registration form before 23 January 2015.

For additional inquiries please contact the UNWTO Ethics and Social Responsibility Programme at ethics@unwto.org

Download the Invitation and Propgramme in PDF format from the right-hand panel, in English and Spanish.