"Tourism for All" is Greek Tourism Campaign Slogan 2007

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This summer, "Tourism for All" is the Greek National Tourist Organisation's domestic marketing message, with posters, decorated buses and a TV-spot contributing to the campaign.

This summer, the Greek National Tourist Organisation has chosen "Tourism for All" as the holiday campaign message aimed at the domestic market.

Posters, decorated buses and a TV-spot are carrying this message to the Greek public. A family building sandcastles, a young couple on the sea-shore and an older couple drinking Greek coffee are the images chosen to promote Greece as the holiday destination for all age groups.

View the TV-spot at the following link (streaming video, 40 seconds): video.google.com/videoplay

Below, the poster is reproduced.

Greek 2007 Tourism-for-all poster, showing family, young and older couple on holiday