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Greek Senior Tourists Topped Spanish Low Season Visitors' Programme in 2009-10

20/01/2011 | 3 comments

europe senior tourism11.01.2011. Athens. The President of SEGITTUR, Javier Bustamante, presented the new developments in the Europe Senior Tourism programme for the current 2010-2011 season at a press conference in Athens attended by over 20 general and specialist news media.

The first season of the Europe Senior Tourism programme brought to Spain nearly 45,000 tourists from the various countries eligible for subsidies from the government and the autonomous regions.

One in every three tourists who took advantage of this initiative to visit Spain was from Greece, making a total of 15,000 tourists of this nationality.

The president was accompanied by representatives from the Balearic Islands and Andalusia who presented the range of options on offer in their destinations in the mid and low season.

He also held meetings with the two Greek tour operators responsible for commercialising the product, Kyklos Travel and Pamotis Travel, partners of the Spanish vendor, Travel Senior.

Visit the Website of European Senior Tourism

3 comment(s) posted

Posted by Ambrose Ivor on 2011/01/20 - 13:15:15

SEGITTUR, with the support of Spanish regional governments, is showing the way to attract the low-season senior tourism market in Europe. This is an interesting example of cross-border networking between travel agents, which is able to provide high quality and low-cost holidays to tourists in the older age range. Can other countries (like Greece) attract more tourists using similar marketing techniques? - Ivor Ambrose, Managing Durector, ENAT.

Posted by Ambrose Ivor on 2011/01/20 - 13:23:39

A niggling question, which SEGITTUR might answer is:
- Why are visitors from certain EU Member States (like the UK) excluded from taking advantage of these cheap holidays? Is this not (illegal) discrimination based on nationality? Or a contravention of the laws on "free movement of goods and services" in the European Union?

Posted by Ambrose Ivor on 2011/01/20 - 14:24:15

Ideally, visitors from ALL European Union members states should be allowed to take part in the senior tourism scheme!

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General Information

Submitted by: Ivor Ambrose
Author(s): SEGITTUR
Language(s): DA | DE | EL | EN | ES | FR | IT | NL | RO | SLO | SLV


Publisher: SEGITTUR
Date published on the web: 20/01/2011


Age-related issues, (seniors) | Tourist information services | Travel agents