Open Innovation Lab 2.0. Eyemmersive™ - A Digital Market Place for Immersive Tourism
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Under the INVITE project funding scheme for SMEs, Eyemmersive (EYEM) proposes to create a Digital Market Place for Immersive Tourism based on VR technologies. The service concept provides a new source of income for professional tourist guides in destinations around the globe, delivering Eyemmersive™ local tourism content to extend the reach of tourism operators and provide a promotional opportunity towards independent travellers.
Under the INVITE project funding scheme for SMEs, Eyemmersive (EYEM) proposes to create a Digital Market Place for Immersive Tourism based on VR technologies.
The service concept will provide a new source of income for professional tourist guides in destinations around the globe, delivering Eyemmersive™ local tourism content to extend the reach of tourism operators and provide a promotional opportunity towards independent travellers.
The EYEM project, led by Kerckhoffs Ltd, UK, will bring ‘live travel experiences’ to non-tourists and aspiring tourists. Emerging technologies using virtual / augmented reality (VR/AR) and high definition 360-degree streaming will play an important role in the future of the tourism industry and empowering interactive live on-demand immersive travel experiences.
We see a potential opportunity for a digital, peer-to-peer style platform where immersive-tourism-experience seekers and travel-guides could meet to make a memorable immersive journey. The availability of economical 360-degree camera equipment and VR headsets offer an exciting opportunity for people to experience live immersive tourism.
This Innovation and Internationalisation Project aims to identify the parameters for engaging and working with European Tourist Guides who are experienced in the area of inclusive tourism for persons with disabilities and seniors, and who wish to collaborate in the delivery of Virtual Tourism experiences, using the EYEM platform.
Kerckhoffs is a Full Member of ENAT – The European Network for Accessible Tourism non-profit association, which is the internationally recognised specialist network on inclusive tourism. We will use the INVITE funding to finance our collaboration with ENAT experts, to fine-tune our business model and to identify the appropriate conditions for recruiting and training tourist guides to use the recording equipment and provide the narration for the VR service, taking into account such issues as contractual obligations, privacy and data protection.
The project will explore research and development questions, as well as carry out pilot testing of 360-degree video recording with professional tourist guides.
Contact
Dr. Selvakumar Ramachandran, Managing Director, Kerckhoffs Ltd. Email: sr@kerckhoffs.co.uk
Kerckhoffs Ltd. is a Full Member of ENAT