Access More Business in 2012 - Top 5 Tips from TOURISM 2012 GAMES, U.K.

Accessibility is not just about improving your welcome for customers with a range of access needs, or ticking the right boxes – it simply makes good business sense. Here are 5 tips for improving your business.

On 29 August, London 2012 will celebrate one year to go to the 2012 Paralympic Games. London 2012 and the Olympic Delivery Authority are committed to ensuring that London 2012 is everyone's Games, with services and facilities to meet all accessibility requirements.

Many people have access needs, including disabled people such as those with hearing and visual impairments, wheelchair users, older and less mobile people and people with pushchairs. It is also a market worth over £2 billion a year to tourism businesses in England.

By making some small adjustments to your facilities, providing information on your accessibility and understanding the needs of disabled people, tourism businesses can appeal to a wider range of visitors and attract more business in the run up to and beyond the London 2012 Games.

Top 5 Tips for improving accessibility

1. At Your Service
Understand the business case for improving accessibility with this handy 14-page booklet explaining how improving accessibility can benefit your bottom line.

2. Profiting through Accessible Tourism
Watch the video to hear how tourism businesses are ‘Profiting through Accessible Tourism’

3. Easy Does it
Find no cost business improvements you can action in the next 30 days.

4. Access Statements
Create your own access statement using VisitEngland’s free, new and improved online tool.
An access statement is a clear and honest description of the facilities and services you offer and contains invaluable information for customers with accessibility needs.

5. Customer service training
Banish the fear factor and gain disability confidence through training.

Go to the webpage Top 5 Tips for Accessibility